DUER X Chris Robanske

For the DUER campaign, I created high-quality content that embodied the brand’s Canadian roots and West Coast adventure-driven lifestyle. Following DUER’s detailed marketing brief, I captured dynamic, real-world moments showcasing the versatility and comfort of their performance apparel. From stunning outdoor backdrops to active lifestyle shots, I ensured each piece of content aligned with DUER’s brand identity—highlighting stretch, durability, and style. My content featured epic views, motion-focused storytelling, and natural, unposed moments, seamlessly integrating DUER’s products into an authentic, aspirational narrative.

By delivering visually compelling imagery and engaging storytelling, I provided DUER with high-impact content that resonated with their target audience. My campaign reinforced DUER’s position as a leader in performance denim and active wear, designed for those who embrace movement and adventure. The brand’s response was overwhelmingly positive, with the content exceeding expectations and aligning perfectly with their marketing goals. This collaboration showcased DUER’s apparel in a way that felt organic yet aspirational, driving engagement and reinforcing its reputation as the ultimate choice for stylish, high-performance clothing.